Wednesday, May 27, 2020

Corporate Governance in the UK and US Banking Industry A Case of Barings Bank Enron - 275 Words

Corporate Governance in the UK and US Banking Industry: A Case of Barings Bank Enron (Essay Sample) Content: Corporate Governance in the UK and US Banking Industry: A Case of Barings Bank Enron Name Professor Institution Affiliation Date Corporate Governance in the UK and US Banking Industry: A Case of Barings Bank Enron Corporate governance refers to a broad range of strategies used to enhance relationships between different stakeholders in an organization (Tarullo, 2008, p.22)). The concept has become increasingly popular in recent years due to the many ethical scandals that have faced some of the leading organization (Stewart, 2013, p.36). As a result, there have been strained relationships between the management, board, investors, customers, and the public. Corporate governance is viewed as the right approach towards regaining the trust among stakeholders and building sustainable business models (Tomasic, 2011, p.53). Consequently, the concept of corporate banking has also formed a significant part of business research in the past few years. As such, there is a broad range of literature covering how the concept of corporate governance can be adopted and implemented by different organizations in various sectors of the economy (Fernando, 2009, p.26). The banking industry in both the UK and the US has relatively been covered. This review uses the case of Barings Bank Enron to assess how corporate governance is applied in the banking sector in the UK as well as the US. Corporate governed is critical for the banking industry. This is because of the role that banks play in shaping economic growth in a country (Wilson, Casu, Molyneux, 2010, p.157). When one bank fails, the impact will not only be felt by its stakeholders but by the wider economy (Solomon, 2007, pp. 48). Therefore, corporate governance cannot be overlooked in the banking industry. According to (Gup, 2007, p.86) banks with strong corporate governance values and structure are likely to attract more investors and clients. This is because of the trust they have in the bank that their investments will be safe (Williams, 2005, p.2020). Members of the public have also become more discerning and demand better services, transparency, and fairness when engaging with banks (Tricker, 2012, p 27). This has made corporate governance a very critical aspect of service delivery in the banking industry in the UK and the US. Like other corporate entities, banks have to adhere to values and demands of corporate governance (Mallin, 2007, p.37). The doctrine of corporate governance covers all businesses; hence, banks have no option but to comply. References Fernando, A. C. 2009. Corporate governance: Principles, policies and practices. New Delhi: Pea...

Saturday, May 16, 2020

Subliminal Marketing An Advertisement - 880 Words

Subliminal marketing involves the idea that during a commercial or an advertisement a advertiser can display a word, or some sort of image in which the consumer does not consciously notice, but subconsciously be affected by them. In 1957 a researcher by the name of James Vicary claimed that he could get by people to buy coke or popcorn through the use of ads he called subliminal advertising. Unlike Britain and Australia, which ban subliminal messages, the United States currently does not have specified federal or state laws, which address the use of subliminal messages. Though there are not laws that address subliminal messages, the FCC, which regulates broadcasting, stated that they would revoke the broadcast license of any company that uses subliminal messages. A good advertisement is one that sells the product, yet is subtle. Some advertisements can be very sneaky while getting their message to the consumer. When KFC came out with the 99 cent snacker the advertising company t ook a photo of the sandwich, but instead of the lettuce they used a dollar bill. The dollar bill along with the big bold 99 cents advertised next to it reinforces the consumer that it is affordable. Though they did not display any word they used an image that targets consumers on a budget. The idea behind subliminal messages are the ability to influence a consumer for a form of persuasion that is somewhat of a form of auto-suggestion or hypnosis where the messages bypass the consciousShow MoreRelatedEssay on The Danger of Subliminal Advertising1438 Words   |  6 PagesIn modern society, advertisements and the media bombard Americans every single day. Television advertisements, movies, radio, and even Spam mail have become a daily part of the lives of many citizens. However, most people do not realize the sinister methods advertisers and corporations employ with the media in order to obtain a profit. The use of subliminal and negative advertising has increased immensely and show s no plan of stopping anytime soon. This dangerous ploy manipulates the public and causesRead MoreAdvertisements Reflect the Way We Really Are888 Words   |  4 PagesAdvertisements Reflect What We Really Are Aristotle, a great philosopher said that all humans are social by nature. And he’s proven right. Humankind had formed societies from the ancient times in order to survive, and these societies as time went by evolved to the society we live in today. A society that is competitive, materialistic and demanding. A society that accepts us only if we are beautiful, have a high position in a big company and drive a nice, shiny car. Of course this realityRead MoreSubliminal Perception Essay1374 Words   |  6 PagesSubliminal Perception Subliminal Perception is a signal or message embedded in another object, designed to pass below the normal limits of perception. These messages are indiscernible by the conscious mind, but allegedly affect the subconscious or deeper mind. Subliminal techniques have occasionally been used in advertising, but the purpose, effectiveness and frequency of such techniques is debated. It is proven though that stimulation below the level of a person’s conscious awareness canRead MoreAdvertising: Information or Manipulation?1532 Words   |  7 PagesAdvertising: information or manipulation? Advertising, a word that is synonym to the word marketing, has a rich back round. When we talk about marketing the first things that come to our mind are money, goods, services, and of course consumers. Advertising’s role should only exist in order to help society by real information about products and services, decide what to purchase according to people’s actual needs. One definition of advertising is: Advertising is the non-personal communication ofRead MoreAdvertising Targeted to Children Essay1039 Words   |  5 Pagesday because of advertisement. It seems as if everywhere you go there is some kind of advertisement present, whether if it’s on the side of a bus on a billboard or on the back of a milk carton. Promotion of items has been occurring since the birth of bartering, advertisement is an unavoidable thing especially in today’s modern society. As adults we can make decisions on our own to not be manipulated by advertisement we encounter today b ut what is the there to regulate advertisement aimed to childrenRead MoreUse Of Psychological Manipulation And Cognitive Abilities Essay1376 Words   |  6 PagesThe use of psychological manipulation and cognitive abilities in advertisements is a common way of improving brand image and consumer loyalty in the market. Some techniques are currently employed to this end, including conscious and subliminal priming. Priming is the manipulation of past exposure and the acquired stimuli to influence later impulsive consumption patterns in consumers. However, the impact of priming remains unclear especially if the existing two methods are used in isolation with increasingRead MoreHow Subliminal Messaging Affects Consumer Behavior1561 Words   |  7 PagesHow Subliminal Messaging Affects Consumer Behavior The subject of subliminal messaging in relation to consumer behavior presents an interesting dichotomy between the scientific community and the general public. The purpose of this paper is to discover what, if any, effect subliminal messaging has on consumer behavior, as well as shed light on the differing positions regarding this controversial subject, and provide a brief historical background on the material. Before the topic of subliminalRead MoreDoes the Media Use Subliminal Advertising as a Tool for Mind Control?1775 Words   |  7 Pageswants to find out if their favorite team has won, media is the way to go. We trust the media to keep the whole world updated and connected. But, is the media exploiting our blind trust by subconsciously manipulating us through subliminal advertising? Firstly, what is subliminal advertising? It is a technique in which the consumer is exposed to product or brand advertising such as pictures or songs related to the product without the consumer being consciously aware of it. This may include ads duringRead MoreCoca Cola s Anti Obesity Advertisement1307 Words   |  6 Pagesmust make a living somehow. However, even though so much evidence against any health benefits of Coca Cola have come out, the company really should not be marketing to the point where the advertisement is on the border of being propaganda versus persuasion. A YouTube video by the name of â€Å"’Honest’ Version of Coca Cola’s Anti-Obesity Advertisement!† parodies a famous Coca Cola ad entitled â€Å"We Can Beat Obesity.† While it may be morally wrong for Coca Cola to hide pieces of the truth from the publicRead MoreSubliminal Messages : Subliminal Stimuli1203 Words   |  5 PagesSubliminal Stimuli in Advertising Subliminal stimuli can be found all over; and some may even find the use of subliminal advertising as unfair because it is meant to trick the unsuspecting recipient. These tricks are, for the most part, found in monetary form; where you are influenced to spend money on something that you may be subliminally exposed to. Types of subliminal stimuli can be found in many different forms but are predominately used in advertising, movies, and media in general. Since

Wednesday, May 6, 2020

Decision Making Design Tools For Your Aunties Essay

Decision-making: renewed interest in intuitive decision making Author 111 Track 9: Design tools for your aunties’ ABSTRACT In this paper the potential of intuitive decision making is investigated. In the recent years there’s been a renewed interest in this approach. For a long time, rational decision making was the main approach in the business world. But now people are looking into intuition and how they can use it to make decisions on management level. By examining the use of intuition in the business world, this paper uncovers it’s the benefits and the pitfalls. It describes how people can train their intuition and how to apply it. Afterwards, there’s a discussion on how people can use this information in their personal life. In the end, we conclude that intuition is beneficial in the decision making process and that we should leave room for it if we make a toolkit for everyday people to help them with decisions. Keywords decision-making, intuition, rational, management, unconscious process INTRODUCTION People make decisions every day, some bigger than others. Most are decided quite quickly, like deciding if you want a coffee or not. But when we’re faced with a difficult decision, like deciding what to study, choosing your career path or picking out a place to live, we tend to get stuck in all the possibilities and don’t know what to choose. Some people try to approach this in a rational way, like writing down all the possibilities and their pro’s and con’s andShow MoreRelatedRole of Project Planning in Improving Construction Project Delivery15796 Words   |  64 Pagessincere thanks goes to my dear parents Mr. and Mrs. F.O Egwim and my brother Okwy. Your understanding, love and assistance keep me going. My gratitude also goes to my aunties and Uncles -Mrs. Nneka Egwim, Chief R.A Anebere, Chief Chika Igbosonu etc for their support both morally and financially. Finally, I wish to appreciate my friends Foster, Rejoice, Ernest, Ify, Mazi, Jessy Onyii, Muna etc for your assistance and encouragement. ABSTRACT This research presents results from aRead MoreTHE IMPACT OF TRAINING AND DEVELOPMENT12932 Words   |  52 Pagesall been great. I will like to appreciate my siblings, Imeobong, Christiana and Esther who have been there through thick and thin .what would I do without them. They are the best and I love them excessively. To my uncles, aunties, cousins, nieces and nephews, uncles Adego, Aunty Bassey, Ukeme, Emem, Collines, They have all been wonderful. I also thank the Apostolic Church for their contribution in my academic success. I appreciate May God bless abundantly. I also thank the management of FirstRead MoreBusiness Btec Unit 33 - Whole16196 Words   |  65 PagesBTEC business Studies 15 The impact of communications technology on business Business Unit 33 Andres Yunda How the internet works The internet is still in its younger age, and has barely any technology compared to its future designs. Each and every year, scientists and engineers find new technologies and languages to integrate into the internet. It is basically a global collection of networks, both big and small, which connect to each other in a variety of ways. To properly understand the

Tuesday, May 5, 2020

The Safety Inspector Essay Research Paper The free essay sample

The Safety Inspector Essay, Research Paper The Safety Inspector Mr. Redos, I am an inspector for the OSHA. I have noticed the following safety objects losing in the room F 203, chemical science room. These are sprinklers, a drain, and a glass wall. You must hold these objects for the safety of the pupils and the module. I have besides observed the undermentioned safety objects nowadays in the regarded room. Fire cover, fire asphyxiator, fire shower, first-aid kit, an apron, oculus goggles, and an oculus shower. I am really concerned in the undermentioned state of affairss. If a fire spread throughout the schoolroom, there are no sprinklers to snuff out the fire merely a fire asphyxiator. Another state of affairs is if person were to utilize the fire shower, there would be no drain for the H2O to travel to , therefore a really slippy floor that is insecure. When the instructor is carry oning experiments in the forepart of the room, there is no glass wall to protect the pupils in the instance of an detonation. We will write a custom essay sample on The Safety Inspector Essay Research Paper The or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Some betterments that must be made are put ining sprinklers. Another must is the glass wall, the last thing a school would desire to make is to cover with would be an injured child. Not a necessary betterment, but suggested is to set in a drain for the fire shower. I like your ordinances on everyone must have on goggles and the usage of a fire cover. I am besides really pleased with the sum of issues from the room in the instance of fire. Overall you have the basic safety maps integral but you still need to add a twosome of more safeguards for when an exigency might take topographic point. N